En Route

Time for a big party with lot’s of drinks and people!!!”

For what?

“It’s been exactly one year since you took the entrepreneurial plunge…”

…well yes, this is true, it has been exactly 1 year now. And how exciting these 12 months have been!! No other experience in life has ever taught me this much in such a short time span. My brain is squeaking under the weight of information stuffed into it over the past year.

1 year, since I packed my bags in Dubai and came to Bombay to start a company in the Digital Media sector with my good college friend, Varun. 1 year, in which a lot of money and sweat have been invested.

But a party with big shabang? Hell no! FOR WHAT? One should celebrate, upon achieving something, yes! But not because of purely chronological milestones. I mean let’s see: Currently, there is no revenue in sight, we are still pre-launch and we do not even have a signed contract with our partner, whom our business depends on.

Though this is actually the fact why I am happy and somewhat proud. We are still here! Hardware and Software Development have taken waaayyy longer than expected and there have been plenty of pitfalls and drawbacks. Yet, we are still here and ready to get this thing off the ground more than ever!!!

This long period of having to deal with the same aspects of our business development over and over again surely tested our patience and forced us to constantly zoom out, look at the bigger picture and remind ourselves why we are here. I guess that such a period is normal for almost any startup venture, where just nothing seems to move ahead and worse, things seem to move against you.

Now that we are getting somewhat closer to launch (still a couple of months to fight), I am just so excited about the next chapter; operations set up, sales, marketing, content management, partnerships, raising funds, etc. that it makes it easier to focus on what we have to complete and really give my all to make the demo, then the pilot and eventually the launch a huge success.

I’ll try to keep you’ll posted on our steps to this still somewhat intangible date in the future and will share more of my experiences here so that I can relive the experience when I am old and grey and also to try and inspire those of you that are playing with the thought of creating your company one day.

Til soon,

Paul